EuroTier 2026 Hannover | Bextral Feed Additive Solutions
EuroTier 2026 is the international trade fair for livestock farming, animal husbandry, and animal production. From November 10 to 13, 2026, Messe Hannover in Germany will once again transform into the global meeting point for the agricultural sector. The event is organized by the Deutsche Landwirtschafts-Gesellschaft (DLG) and is known for its focus on innovation, sustainability, and technological progress in livestock farming. (DLG)
Visitors will get a unique look into the future of animal production: from digitalization and automation to energy-efficient solutions and circular agriculture. EuroTier brings the entire sector together: farmers, suppliers, investors, researchers, and policymakers from more than 150 countries.
During the previous edition in 2024, Bextral had a strong presence with innovative feed additive solutions. Read the report on Bextral EuroTier 2024 here.
Why EuroTier 2026 Is Not to Be Missed
Over the years, EuroTier has grown into the leading global platform where innovation, business insight, and industry development come together. During the previous edition in 2024, no less than 2,193 exhibitors from 51 countries participated, attracting around 120,000 professional visitors from 149 countries to Hannover, clear proof of the event’s international impact and appeal. Over 95% of visitors rated their trade fair experience positively, confirming EuroTier’s relevance and value today as a key meeting place for the sector.
Exhibitors showcase a wide range of groundbreaking solutions: from advanced feed technology and genetics to robotics, AI, sensor technology, and automated systems for housing, barn management, and climate control. (EuroTier 2024 review)
EuroTier 2026 will focus on the theme “Intelligence in Animal Farming”, putting the spotlight on smart systems that combine efficiency, animal welfare, and sustainability.
The trade fair also features more than 500 events, workshops, and conferences tailored to key topics such as animal welfare, circular agriculture, climate technology, regulations, and market trends. Innovation is further encouraged through the prestigious EuroTier Innovation Award program, where leading solutions and technologies are judged by an independent panel of experts.
Stay up to date with the latest developments in the sector through the extensive range of exhibitors and hands-on presentations. See how Bextral is responding to these trends with innovative feed additive solutions for gut health, pathogen management, digestive efficiency, and feed conversion.
EuroTier is therefore more than just a trade fair: it’s a strategic window into the future of professional animal production.
Themes and Key Highlights
EuroTier 2026 is all about smart, sustainable, and efficient animal farming, under the motto “Intelligence in Animal Farming.” The focus is on technologies that combine animal welfare, environmental responsibility, and economic viability. Key topics include artificial intelligence, robotics, sensor technology, big data, digital platforms, and automated systems. All aimed at improving and streamlining processes in livestock farming.
The trade fair covers a broad spectrum: from cattle, pigs, poultry, sheep, goats, and horses to the growing aquaculture market. Bextral is also contributing, offering specialised products for aquaculture applications as part of its feed additive portfolio.
Running alongside EuroTier are EnergyDecentral, the leading trade fair for decentralized energy solutions, and the Inhouse Farming. Feed & Food Show, focused on Controlled Environment Agriculture. Both events add value by showcasing sustainable and forward-thinking innovations.
Some of the standout highlights include:
- The Barn Robot Event, where automated feeding robots will be in full action
- The World Poultry Show, featuring live demonstrations of technologies such as the Vaccybot, presented through DLG’s ‘FarmRobotix’ platform
- A packed programme of over 500 conferences, workshops, and events covering topics like animal welfare, circular agriculture, climate control, regulations, and market trends
EuroTier 2026 positions itself as the go-to innovation hub for the livestock industry, cross-sector, tech-driven, and with a strong focus on sustainability and efficiency. It’s where forward-looking solutions in animal farming come together.
Who Is EuroTier 2026 For?
EuroTier is the ultimate international B2B platform for professionals in animal production. The trade fair welcomes around 120,000 professional visitors from 149 countries each year, with strong decision-making power: about 80% of visitors are authorized to make purchasing decisions, and 95% are active professionals in the industry.
The visitor group includes livestock farmers (58% cattle, 25% pigs, 21% poultry, plus sheep, goats, and horses), agricultural suppliers, investors, veterinarians, consultants, policymakers, and students looking to deepen their knowledge and expand their network.
EuroTier offers unique networking opportunities. In addition to the 500+ conferences, workshops, and award programs mentioned earlier, there are countless chances to connect with international experts and investors.
Whether you’re a farmer, consultant, or policymaker, Bextral offers solutions that fit your day-to-day practice.
International Scope and Reach
EuroTier is truly a global stage for innovation in livestock farming. The 2024 edition welcomed over 120,000 professional visitors from 149 countries, supported by 2,193 exhibitors from 51 countries.
Roughly 65% of the exhibitors came from outside Germany, underlining the international nature and diversity of the fair.
With 25 national pavilions from three continents and more than 530 media representatives from 39 countries, including journalists, bloggers, and influencers, EuroTier offers broad global exposure. (EuroTier 2026)
Bextral operates on an international scale, active across multiple continents. For example, we also participated in VIV Asia 2025, further strengthening our visibility and commitment as a global player through our presence at major international trade events.
Practical Information and Visitor Tips
EuroTier 2026 will take place from November 10 to 13, 2026, at the Messegelände in Hannover, Germany. Visitors are welcome daily from 09:00 to 18:00, while exhibitors can access the venue starting at 07:00.
The exhibition covers approximately 280,000 m², with thematically organized halls that allow you to focus on specific topics like feed technology, housing, genetics, animal welfare, and aquaculture.
Tip for visitors:
Keep an eye on the official website for the interactive floor plan, which will be made available shortly before the event. The 2024 edition featured a particularly user-friendly map, still available via this link.
Getting There:
By train: Regional trains such as Metronom and erixx stop directly at Hannover Messe/Laatzen station during EuroTier, just a 5-minute walk from Entrance West 1. Coming from Hannover Central Station, take tram 8 or S-Bahn S4 toward the fairgrounds.
By car or bus: Use the NUNAV app or NUNAV Bus app to plan your route and avoid traffic.
From the airport: A dedicated EuroTier shuttle service is available from Hannover Airport (approx. €25 one way, available on request). For info and booking, visit: https://www.bfmhaj.com/messeshuttle
Accommodation Tip:
It’s smart to arrange your stay well in advance. Use the travel accommodation page, where you can book via Get2Fairs or browse a list of participating hotels.
Why Visit EuroTier 2026?
EuroTier is the meeting place for the livestock sector where innovation, knowledge exchange, and networking come together. As the leading international trade fair for animal production, it offers a complete overview of cutting-edge technologies, from smart feeding systems and automation to genetics and environmental solutions.
With dedicated events, conferences, and workshops including free-access Expert Stages with live presentations on topics like animal health, biosecurity, and sustainable housing. The fair also stands out in terms of content and depth.
The event attracts top decision-makers, innovators, and global industry experts, giving you direct access to market insights, strategies, and potential development partners. EuroTier’s unique reputation strengthens your position in the sector and opens doors for collaboration, benchmarking, and product development.
Bextral is ready once again in 2026 to seize these opportunities with solutions that tackle current and future challenges in animal production. Whether it’s gut health, pathogen management, digestive efficiency, or feed conversion, our solutions are designed to meet the real needs of the industry.
Read more in our article on how we position ourselves as a strategic foundation for livestock farming: Healthy Animals, Healthy Business.
In short: EuroTier 2026 is more than just a trade fair. It’s an investment in your knowledge, network, and professional future.
Want to Meet Bextral at Eurotier 2026?
Easily schedule a meeting via bextral.com/events and discover how our innovative feed additives support animal health and profitability. You’ll also find more information about our presence at other international trade shows on that page.
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